STA Capital

Description

STA Capital (/stā/) is a private equity investment firm based in Los Angeles, focused on equity investments in lower middle market businesses. STA Capital targets investments in companies generating up to $15 million of EBITDA, with particular focus on healthcare services and technology, business services, and consumer services. We take a generalist approach with a disciplined process - conducting thorough diligence before committing capital and working alongside management teams to build lasting value. We frequently serve as the first institutional partner to founder- and management-owned businesses, helping navigate the critical inflection points that come with scaling, professionalizing, and planning for long-term continuity. The firm's name and ethos are rooted in the STA (Surveillance and Target Acquisition) teams of the U.S. Marine Corps - where discipline, patience, exhaustive planning, and conviction in execution are not aspirations but requirements. We bring that same mindset to investing: study the landscape thoroughly, wait for the right opportunity, and act with precision when the moment is right. STA Capital was founded by Aaron Habriga, a Marine Corps infantry veteran and Harvard Business School graduate with nearly two decades of experience building market-leading companies alongside management teams across the healthcare and broader services landscape.

STA Capital is a Los Angeles-based lower middle market PE firm targeting control or first-institutional-partner investments in healthcare services, business services, and consumer services businesses generating up to $15M EBITDA. Dental practice platforms and DSOs fall squarely within their stated healthcare services mandate, though no specific dental holdings are confirmed.

STA Capital explicitly self-describes as a lower middle market private equity firm with a focus on healthcare services and technology, targeting companies up to $15M EBITDA — a clear mandate to acquire or majority-back healthcare services platforms, making them a credible dental/healthcare-services platform buyer.

enriched 2026-05-05

Financials