Mike Parker

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Connection Request

Hey Mike — similar PE background, been deep in lower middle-market origination thinking lately. Would be good to connect.

Cold DM (Sales Nav)

Hey Mike, see we share a similar PE path, though I was in London doing growth equity not building a purpose-driven holdco like Lifesong. most funds at this stage have stacked up a pretty solid toolkit — PitchBook, a CRM like Affinity or DealCloud, maybe Grata, sourcing consultants, the works. but even with all of it, proprietary deal flow often stays thin or inconsistent. the off-market stuff doesn't compound because thesis, network, and intelligence never fully sync into one system — so origination basically resets every cycle instead of building a real edge. wondering if that's still how it plays out at Lifesong? — Russ

Accept DM

Hey Mike, see we share a similar PE path, though I was in London doing growth equity not building a purpose-driven holdco like Lifesong. most funds at this stage have stacked up a pretty solid toolkit — PitchBook, a CRM like Affinity or DealCloud, maybe Grata, sourcing consultants, the works. but even with all of it, proprietary deal flow often stays thin or inconsistent. the off-market stuff doesn't compound because thesis, network, and intelligence never fully sync into one system — so origination basically resets every cycle instead of building a real edge. wondering if that's still how it plays out at Lifesong? — Russ

Followup 1

hey Mike — this kept rattling around. when I was doing growth equity we had every subscription going — PitchBook, CRM, enrichment tools, the lot — and I still spent half my time manually pulling origination together across all of it. always wondered if that was just us being disorganised or if it's genuinely universal. did you ever run into that at Lifesong, or was it just us? — Russ

Followup 2 (Breakup)

hey Mike — appreciate the connect either way. I'm in and around lower middle-market origination all day — if you ever want to swap notes on what's working, I'm easy to find. — Russ

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Prospect Research

Research Notes

## PROSPECT INFORMATION: Name: Mike Parker Title: Partner Fund: Lifesong Impact Background: Mike Parker is the President of uni Brands Corporation (a division of uni Mitsubishi Pencil Company), based in the Greater Chicago Area. He is a seasoned executive with over 18 years of experience in sales and international management. His current focus is leading the "uni" brand reimagination, specifically expanding the uniball and POSCA brands through creative partnerships and digital activations. He also serves as a Partner at Lifesong Impact, a private holding company, and an Advisor to Garden City Equity. Background and Education: Before his current role, he was the President of Fellowes Brands, leading 1,500+ employees across 100 countries. He founded the consulting firm Kardia, LLC in 2017. He holds a B.A. in Business Administration from Covenant College, a Certificate of Financial Management from Cornell University, and completed executive education at the University of Chicago Booth School of Business. Key Skills: Sales Organization Leadership, P&L Management, M&A, Strategic Planning, Consumer Products, B2B, International Business Expansion, and Brand Development. LinkedIn Activity and Personal Insights: November 1, 2024: Mike shared the completion of the first uni POSCA artist residency program with TED Conferences and artist Jason Keam. Quote: "Each circle on the mural & sculpture represented a person and as a collective, represented the community. The project culminated at the TEDNext event in Atlanta – highlighting the power of community, inclusiveness, color and collective uplift." April 25, 2024: He celebrated a major brand activation in New York City. Quote: "Incredibly special to see our brands shinning in the ❤️ of Times Square this week... Behind this intentionally curated digital billboard is literally years of dreams, determination, passion, and persistence." July 6, 2022: Mike reflected on the brand's purpose during a rebranding phase. Quote: "I believe that we are created to create…and that we were made for meaningful human connection. And I believe that when people are given the opportunity create and connect, lives are enriched, and our world can actually become a better place." January 28, 2022: He posted about leadership and integrity, referencing Henri Nouwen and Simon Sinek. Quote: "Our actions authenticate our words - and when aligned, can be a powerful force for good. Simon Sinek captures it well, 'Words may inspire, but only actions bring change.'" December 30, 2021: He used the Japanese art of Kintsugi as a metaphor for resilience. Quote: "It teaches that our failures need not be fatal or final…but actually hold the potential to be formative, restorative, and redemptive... sometimes in the process of repairing things that have broken, we can actually create something more authentic, more refined, and more resilient." December 15, 2021: He shared a philosophy on impactful work. Quote: "It reinforced a long-held belief that when our work becomes personal, it will become more purposeful…and ultimately it will become more impactful." Fund details: - Description: We are a private holding company that buys, builds, and holds businesses in the lower middle-market. We work alongside the management teams of these businesses to build strong cultures that deliver sustained growth & profitability. We then use a portion of the profits to help fund faith-based charities – with a primary emphasis on organizations that deliver holistic solutions in the areas of orphan care and vulnerable children. We employ an innovative investment methodology that fully leverages tax-advantaged capital and generates a repeatable giving model for charitable reinvestment – multiplying giving capacity and maximizing impact. Our method delivers a three-fold ROI - creating better businesses, stronger charities, and a smarter investment model. - Website: https://lifesongimpact.com - Location: Wheaton, Illinois, United States - Lead qualification: Research: - Query: =Lifesong Impact Mike Parker recent investments fund thesis - Answer: Mike Parker is a partner at Lifesong Impact, a private holding company focused on linking purpose-driven investors with high-potential businesses that support faith-based charities. He has previously served as President of uni Brands Corporation and Fellowes Brands.

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