Anthony Valencia, CFA

## PROSPECT INFORMATION: Name: Anthony Valencia, CFA Title: Managing Partner / Co‑founding Partner Fund: East Los Capital Background: Fund details: - Description: East Los Capital is a tech-enabled lower middle market private equity firm making the world more productive through technology. We are operationally-focused, research-driven, and technology-enabled. We invest in successful companies where our capital, talent, and analytics can drive the most value. We focus on consumer, healthcare, internet, media, services, and software. Team current investments: 66Degrees, Basepaws, BeTheBeast, Breadware, Bump by Ownors, DiDi, dotstudioPRO, Everyset, Fernish, Finix, FLYR Labs, Functional Finance, Glitzi, Lorals, Lynx Biosciences, MagicLinks, myLAB Box, Nadine west, Nevados, Orca Inventory, Ordermark, RealKey, Repurpose, Revry, Rosalind.bio, Sabio, Signalwire, Synctera, Tampon Tribe, Tradewell, TRM Labs, ZenHub Team exited investments: Basepaws (Zoetis acq), Capillary Biomedical (Tandem Diabetes Care acq), Caylent (Gryphon Investors acq), IKizmet (ClubReady acq), Passfolio (SproutFi acq), Pasturebird (Perdue Farms acq) Our investment and operations team has experience at Accenture, Amazon, Disney, Goldman Sachs, Meta (Facebook), Google, IBM, Intel, KKR, McKinsey & Company, Microsoft, Sequoia Capital, Shopify, TCW, and Vista Equity. Team past public investments: Abbot, Amazon, Amgen, Archer Daniels Midland, Baidu, Baxter, Boston Scientific, Boyd Gaming, Bristol-Myers Squibb, Cardinal Health, Carnival, CBS, Charter, Clorox, Coca-Cola, Comcast, Conagra, Ctrip, Discovery, Disney, DreamWorks, Lilly, Entravision, Expedia, Facebook, Google, Groupon, Hilton, Home Depot, IAC, IMAX, IGT, JNJ, Kimberly-Clark, Lamar, Las Vegas Sands, LinkedIn, Lionsgate, Marriott, McKesson, Medtronic, Merck, MGM, Netflix, Penn National Gaming, Pepsi, Pixar, Priceline, P&G, QuinStreet, Royal Caribbean, Scientific Games, Sina, SiriusXM, Time Warner, TripAdvisor, Unilever, UnitedHealthcare, Viacom, VistaPrint, Walmart, Weibo, Wynn, Yahoo, Yelp, Youku - Website: https://eastloscap.com - Location: Los Angeles, California, United States - Lead qualification: 80/100 - Immediate priority: Small, operationally-focused growth/private-equity firm with active tech/SaaS deal flow and a compact team — strong fit for replacing junior-analyst sourcing; AUM not publicly disclosed lowers certainty. Use case: Deliver 50 qualified SaaS & tech-enabled services targets monthly (companies with $2–10M revenue or ARR), including verified owner/CEO contact info (email + direct phone) and firmographic filters matched to East Los Capital’s sector focus, ready for outreach. Pain points: • Partners managing portfolio instead of sourcing new deals • Limited coverage of owner/operator contact databases for lower‑middle‑market tech companies • Competitive disadvantage reaching proprietary, high‑quality targets before larger PE firms decision_maker: Anthony Valencia, Partner portfolio_count: 32 companies (current investments list from firm/LinkedIn) - Recent deals: • Caylent (Feb 2023) - East Los Capital exit (acquired); firm previously made a growth-equity investment in Caylent (reported ~$16M in June 2021) • Finix (Jan 2023) - East Los Capital participated in a growth-equity round (amount undisclosed) • Nova (Warren) (Nov 2023) - Investment reported by PitchBook (amount undisclosed) Research: - Query: East Los Capital (web (Anthony Valencia, CFA) recent investments? fund focus / thesis? - Answer: East Los Capital focuses on tech investments, particularly in cloud services, consumer, healthcare, and software sectors. Recent investments highlight their growth equity focus. Anthony Valencia, CFA, leads the firm's investment strategy.