Taylor Mattingly

Managing PartneratAlenda Partners
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Connection Request

Hey Taylor — similar background in PE & growth equity. Been thinking a lot about proprietary origination in B2B services / software lately. Would be good to connect.

Cold DM (Sales Nav)

Hey Taylor, similar background, weirdly — I'm from Zimbabwe, did growth equity in London, not launching a search fund like Alenda. most funds I talk to have a database — PitchBook or Grata — maybe a CRM, and then the origination setup is mostly Excel and email from there. but proprietary deal flow still feels thin. thesis, network, and intelligence never sync into one system — so origination resets every cycle instead of compounding. does origination look different at Alenda? — Russ

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Hey Taylor, similar background, weirdly — I'm from Zimbabwe, did growth equity in London, not launching a search fund like Alenda. most funds I talk to have a database — PitchBook or Grata — maybe a CRM, and then the origination setup is mostly Excel and email from there. but proprietary deal flow still feels thin. thesis, network, and intelligence never sync into one system — so origination resets every cycle instead of compounding. does origination look different at Alenda? — Russ

Followup 1

hey Taylor — one more thought on origination. after hitting this wall myself doing growth equity, I ended up building origination infrastructure for funds full-time — Mentmore Capital, Axiom Equity, Noble Rock, a few others. at my old fund we had a solid stack and smart people, and origination still restarted from scratch every cycle. the funds who systematise it early end up compounding deal flow — the ones who don't keep resetting. curious if Alenda has cracked that or if it's the same pattern. — Russ

Followup 2 (Breakup)

hey Taylor — no stress on any of this. we documented the origination infrastructure we've built across funds — tech stack, workflows, prompts. free to share if it'd be useful at Alenda. either way, I'm around if origination ever becomes a conversation worth having. — Russ

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Subject A: is origination different at Alenda?
Email 1A — The Give

Hi Taylor, looks like we share a similar PE path — though I'm from Zimbabwe and ended up doing growth equity in London, not launching a search fund like Alenda. most B2B services / software funds I talk to are running on PitchBook or Grata, maybe Affinity, and then basically Excel and email for everything else on the origination side. yet the off-market pipeline stays weirdly thin. the intelligence is all there but it's scattered across tools and inboxes — so nothing compounds into a real origination edge. does origination look different at Alenda? Russell searchloop.ai linkedin.com/in/russellt23

Email 2 — Follow-up

hi Taylor — more on the origination side. after hitting this wall myself doing growth equity, I ended up building origination infrastructure for funds full-time — Mentmore Capital, Axiom Equity, Noble Rock, a few others. the pattern I keep seeing is that the funds who systematise it early end up compounding deal flow in a way that's really hard to replicate later. happy to compare notes on what's actually moving the needle if you're interested. Russell searchloop.ai linkedin.com/in/russellt23

Email 3 — Follow-up

hi Taylor — something about this keeps rattling around. when I was doing growth equity we had every subscription going — PitchBook, CRM, enrichment tools, the lot — and I still spent half my time manually pulling origination together across all of it. always wondered if that was just us being disorganised or if it's genuinely universal. imagine Alenda has a way more dialled setup — but figured I'd ask. Russell searchloop.ai linkedin.com/in/russellt23

Email 4 — Breakup

hi Taylor — completely separate from all that. we put together a playbook on PE origination — the tech stack, the workflows, some of the prompts and automations that actually move the needle. happy to send it over if it'd be useful at Alenda. Russell searchloop.ai linkedin.com/in/russellt23

Email 5

hi Taylor — I'll leave it here. the origination playbook is yours whenever — no expiry on that. I'm deep in this space all day, so if it ever becomes a conversation worth having, I'm around. Russell searchloop.ai linkedin.com/in/russellt23

Prospect Research

Research Notes

## PROSPECT INFORMATION: Name: Taylor Mattingly Title: Managing Partner Fund: Alenda Partners Background: Please provide the Profile Data and Posts Data you would like me to process. Once provided, I will analyze the information and generate the summary according to your instructions. Fund details: - Description: Alenda Partners is a long-term oriented search fund focused on acquiring one business to operate. Managing Partners, John Watson and Taylor Mattingly, are seeking to acquire one company and steward it into its next phase of growth. Alenda Partners is backed by seasoned small business investors, operators, and entrepreneurs that bring management knowledge and expertise. They will support John and Taylor as they grow the business. What are we looking for? - Owner that cares about employees and legacy - Majority sale + transition of day-to-day leadership role to John and Taylor - $1-10M EBITDA business with high recurring revenue - B2B Services, B2B Software, or Healthcare How are we different? Different than Private Equity: Our mission is to own and operate one business for years to come, not to invest for a season before moving on to the next opportunity Long-term Orientation: We seek to apply a long term focus to everything we do, realizing the advantages of compounding growth as we invest in your business and the community surrounding it Growth Mindsets: We've never been CEOs - but firmly believe that humble dedication and hard work serve as the key to our development as executives - Website: https://www.alendapartners.com/ - Location: Houston, Texas, United States - Lead qualification: Research: - Query: =Alenda Partners Taylor Mattingly recent investments fund thesis - Answer: Alenda Partners, led by Taylor Mattingly, focuses on acquiring and growing a $1-10M EBITDA business. Mattingly also works with TPG and is involved in public relations for his law enforcement perspective.

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