Adam Lerner
LinkedIn Copy
Hey Adam — congrats on launching JACE. Similar PE background here — been deep in lower-middle market origination lately. Would be good to connect.
Hey Adam, similar background, weirdly — I'm from Zimbabwe, did growth equity in London, not building a fund like JACE. most lower-middle market funds I talk to are running on PitchBook or Grata, maybe Affinity, and then basically Excel and email for everything else on the origination side. but proprietary deal flow still feels thin. thesis, network, and intelligence never sync into one system — so origination resets every cycle instead of compounding. does origination look different at JACE? — Russ
Hey Adam, similar background, weirdly — I'm from Zimbabwe, did growth equity in London, not building a fund like JACE. most lower-middle market funds I talk to are running on PitchBook or Grata, maybe Affinity, and then basically Excel and email for everything else on the origination side. but proprietary deal flow still feels thin. thesis, network, and intelligence never sync into one system — so origination resets every cycle instead of compounding. does origination look different at JACE? — Russ
hey Adam — one more thought on origination. after hitting this wall myself doing growth equity, I ended up building origination infrastructure for funds full-time — Mentmore Capital, Axiom Equity, Noble Rock, a few others. at my old fund we had a solid stack and smart people, and origination still restarted from scratch every cycle. the funds who systematise it early end up compounding deal flow — the ones who don't keep resetting. curious if JACE has cracked that or if it's the same pattern. — Russ
hey Adam — no stress on any of this. we documented the origination infrastructure we've built across funds — tech stack, workflows, prompts. free to share if it'd be useful at JACE. either way, I'm around if origination ever becomes a conversation worth having. — Russ
Email Copy
Hi Adam, looks like we share a similar PE path — though I'm from Zimbabwe and ended up doing growth equity in London, not building a lower-middle market fund like JACE. the typical origination setup I see is a data subscription, a CRM that's half-populated, and a lot of Excel and Outlook doing the heavy lifting. yet the off-market pipeline stays weirdly thin. the intelligence is all there but it's scattered across tools and inboxes — so nothing compounds into a real origination edge. does origination look different at JACE? Russell searchloop.ai linkedin.com/in/russellt23
hi Adam — been thinking more about origination. after hitting this wall myself doing growth equity, I ended up building origination infrastructure for funds full-time — Mentmore Capital, Axiom Equity, Noble Rock, a few others. the pattern I keep seeing is that the funds who systematise it early end up compounding deal flow in a way that's really hard to replicate later. happy to compare notes on what's actually moving the needle if you're interested. Russell searchloop.ai linkedin.com/in/russellt23
hi Adam — something about this keeps rattling around. when I was doing growth equity we had every subscription going — PitchBook, CRM, enrichment tools, the lot — and I still spent half my time manually pulling origination together across all of it. always wondered if that was just us being disorganised or if it's genuinely universal. imagine JACE has a way more dialled setup — but figured I'd ask. Russell searchloop.ai linkedin.com/in/russellt23
hi Adam — completely separate from all that. we've got a PE origination playbook — covers the tech stack, workflow design, prompts, all of it. happy to send it across if it's relevant at JACE. Russell searchloop.ai linkedin.com/in/russellt23
hi Adam — I'll leave it here. the origination playbook is yours whenever — no expiry on that. I'm deep in this space all day, so if it ever becomes a conversation worth having, I'm around. Russell searchloop.ai linkedin.com/in/russellt23
Prospect Research
## PROSPECT INFORMATION: Name: Adam Lerner Title: Founder & Managing Partner Fund: JACE Capital LLC Background: Please provide the input data for the Profile and Posts so that I may generate the summary for you. Fund details: - Description: JACE Capital is a collaborative, growth-oriented capital partner focused on acquiring founder and family-owned businesses in the lower middle market. We help accelerate and multiply their successes through enhanced operational efficiencies, technologies and growth strategies. Our firm was founded in 2025 by Adam Lerner, who draws on decades of direct private investment, M&A, and corporate governance experience. Throughout his career, he played a key role in every aspect of the investment process, gaining the perspective and relationships to help founders, owners and management teams advance their businesses at any stage of development. As an independent firm, we have the flexibility to prioritize long-term value and deliver the right resources at the right time to ensure our partners reach their full potential and get a “second bite of the apple.” We’re the type of partner that helps businesses grow faster, while preserving their core brand, values and reputation. Our transparent, additive approach eases the transition of ownership and instills trust in our commitment to partnership. - Website: https://www.jacecap.com - Location: Deerfield, Illinois, United States - Lead qualification: Research: - Query: =JACE Capital LLC Adam Lerner recent investments fund thesis - Answer: Adam Lerner founded JACE Capital LLC, focusing on acquiring and growing lower middle market businesses. JACE Capital emphasizes collaborative, additive investment strategies. Lerner's experience includes decades in private investment and corporate governance.