Connor McMahan

Founder and Managing PartneratVirent Capital
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Connection Request

Hey Connor — congrats on launching Virent. Similar PE background here — been deep in tech-enabled services origination lately. Would be good to connect.

Cold DM (Sales Nav)

Hey Connor, similar background, weirdly — I'm from Zimbabwe, did growth equity in London, not launching a services PE firm in Radnor. most tech-enabled services funds I talk to are running on PitchBook or Grata, maybe Affinity, and then basically Excel and email for everything else on the origination side. but proprietary deal flow still feels thin. thesis, network, and intelligence never sync into one system — so origination resets every cycle instead of compounding. does origination look different at Virent? — Russ

Accept DM

Hey Connor, similar background, weirdly — I'm from Zimbabwe, did growth equity in London, not launching a services PE firm in Radnor. most tech-enabled services funds I talk to are running on PitchBook or Grata, maybe Affinity, and then basically Excel and email for everything else on the origination side. but proprietary deal flow still feels thin. thesis, network, and intelligence never sync into one system — so origination resets every cycle instead of compounding. does origination look different at Virent? — Russ

Followup 1

hey Connor — one more thought on origination. after hitting this wall myself doing growth equity, I ended up building origination infrastructure for funds full-time — Mentmore Capital, Axiom Equity, Noble Rock, a few others. at my old fund we had a solid stack and smart people, and origination still restarted from scratch every cycle. the funds who systematise it early end up compounding deal flow — the ones who don't keep resetting. curious if Virent has cracked that or if it's the same pattern. — Russ

Followup 2 (Breakup)

hey Connor — no stress on any of this. we documented the origination infrastructure we've built across funds — tech stack, workflows, prompts. free to share if it'd be useful at Virent. either way, I'm around if origination ever becomes a conversation worth having. — Russ

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Subject A: is origination different at Virent?
Email 1A — The Give

Hi Connor, looks like we share a similar PE path — though I'm from Zimbabwe and ended up doing growth equity in London, not launching a tech-enabled services fund in Radnor. most tech-enabled services funds I talk to are running on PitchBook or Grata, maybe Affinity, and then basically Excel and email for everything else on the origination side. yet the off-market pipeline stays weirdly thin. the intelligence is all there but it's scattered across tools and inboxes — so nothing compounds into a real origination edge. does origination look different at Virent? Russell searchloop.ai linkedin.com/in/russellt23

Email 2 — Follow-up

hi Connor — been thinking more about origination. after hitting this wall myself doing growth equity, I ended up building origination infrastructure for funds full-time — Mentmore Capital, Axiom Equity, Noble Rock, a few others. the pattern I keep seeing is that the funds who systematise it early end up compounding deal flow in a way that's really hard to replicate later. happy to compare notes on what's actually moving the needle if you're interested. Russell searchloop.ai linkedin.com/in/russellt23

Email 3 — Follow-up

hi Connor — something about this keeps rattling around. when I was doing growth equity we had every subscription going — PitchBook, CRM, enrichment tools, the lot — and I still spent half my time manually pulling origination together across all of it. always wondered if that was just us being disorganised or if it's genuinely universal. imagine Virent has a way more dialled setup — but figured I'd ask. Russell searchloop.ai linkedin.com/in/russellt23

Email 4 — Breakup

hi Connor — completely separate from all that. we put together a playbook on PE origination — the tech stack, the workflows, some of the prompts and automations that actually move the needle. happy to send it over if it'd be useful at Virent. Russell searchloop.ai linkedin.com/in/russellt23

Email 5

hi Connor — I'll leave it here. the origination playbook is yours whenever — no expiry on that. I'm deep in this space all day, so if it ever becomes a conversation worth having, I'm around. Russell searchloop.ai linkedin.com/in/russellt23

Prospect Research

Research Notes

## PROSPECT INFORMATION: Name: Connor McMahan Title: Founder and Managing Partner Fund: Virent Capital Background: Please provide the Profile Data and Posts Data you would like me to process. Once provided, I will generate the summary according to your instructions. Fund details: - Description: Virent Capital is a private equity firm focused on digitally enabling the next generation of founder-led services and consumer companies. Headquartered in Radnor, PA, the firm targets control investments in U.S. lower middle market businesses, typically under $8 million of EBITDA. Virent combines a thesis-led investment model with Virent Drive™, a proprietary technology-enabled operating platform powered by an elite network of experts and capabilities designed to help companies modernize, scale, and accelerate growth. - Website: https://virentcap.com - Location: Wayne, Pennsylvania, United States - Lead qualification: Research: - Query: =Virent Capital Connor McMahan recent investments fund thesis - Answer: Connor McMahan founded Virent Capital, a private equity firm focused on digitally enabling founder-led services and consumer companies in the lower middle market. Virent Capital uses a research-driven investment model and a technology-enabled platform to help companies grow. Connor previously worked at L2 Capital.

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