Ruth Coleman

Investment ManageratMERCIA TECHNOLOGIES PLC
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Hi Ruth — I'm from Zimbabwe, did M&A banking then growth equity at a European fund. Now running proprietary outreach to UK business owners. Put together a register of 322 UK companies open to sale — thought it might be relevant for Mercia.

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what_they_do: venture and pe investing in uk tech
Subject A: something for Mercia
Subject B: 322 UK companies
Email 1A — The Give

Hi Ruth — I'm from Zimbabwe, ended up doing growth equity for a European fund. Different path to venture and pe investing in uk tech, but close enough that we're probably looking at similar businesses. I run proprietary deal origination for funds like yours across UK owner-managed businesses. Off the back of 300+ direct conversations with owners across 10 sectors, I've put together a password-protected register of 322 companies open to sale. Only sharing it with a handful of funds, and figured you may want a look. Want me to send it across? — Russ searchloop.ai linkedin.com/in/russellt23

Email 1B — The Give (A/B Variant)

Hi Ruth — similar-ish background. I did M&A banking then growth equity at a European fund before ending up in SME origination, not too different from venture and pe investing in uk tech. I run proprietary deal origination for funds like yours across UK owner-managed businesses. Off the back of 300+ direct conversations with owners across 10 sectors, I've put together a password-protected register of 322 companies open to sale. You pick the sectors that matter, ignore the rest. Only sharing it with a small number of funds. Do you want to take a look? — Russ searchloop.ai linkedin.com/in/russellt23

Email 2 — Follow-up

Hi Ruth — in case this got buried. A bit more detail: I've built proprietary deal origination infrastructure for 20+ search funds and PE groups. Bespoke software that connects a system of record with research agents, scraping, thesis-matching, and multi-channel outreach (LinkedIn, email on private Ips, WhatsApp). All to get qualified replies. The 322-company UK register is one output of the pipeline. Want me to send it across? — Russ

Email 3 — Follow-up

Hi Ruth — last nudge before I move on. Short version: 322 UK companies open to sale, mapped from 300+ direct owner conversations. Anonymized, password-protected, 10 sectors — you pick. Reply and I'll send. — Russ

Email 4 — Breakup

Ruth — going to assume the timing's off. I'll leave it there. The register of 322 UK companies is yours whenever you want it — just reply. — Russ

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OOO until 20 April (Mercia)

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I am OOO until the 20th April, if urgent please WhatsApp me, thanks!

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